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In this paper, through the use of the concept of customer relationship management, how effectively, the right customer relationship management system to build the theoretical knowledge, combined with decorative Nanjing customer relationship management industry, the actual situation of employees in Nanjing decoration based on the survey data, through to customers Relationship Management level corporate culture and organizational level, the technical architecture level, the corporate staff level, the protection of customer privacy in five levels of analysis to come to build a customer relationship management implementation. Through the collation of survey data analysis is now Nanjing decorative customer relationship management industry there is a big problem. Finally, I decorated the Nanjing customer relationship management industry to build the corresponding countermeasures and suggestions.
Through using the concept of customer relationship management, how to effectively, the correct building customer relationship management system, combining the theory of nanjing decoration industry customer relationship management, the actual situation in nanjing adornment enterprise employees, according to the survey data of customer relationship management through the enterprise culture, organizational structure and technical structure, level enterprise staff, customer protection of privacy, five levels of customer relationship management in the implementation of construction methods. Through the analysis of investigation data, now nanjing decoration industry customer relationship management exist problems. Finally I to nanjing decoration industry customer relationship management of constructing the corresponding countermeasures and Suggestions.
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This text passes to make use of the concept that the customer relates to a management, how effective, exactitude of set up customer to relate to the theories knowledge of managing the system, combine Nanking City to decorate an industry, the customer relates to the actual circumstance of management, with Nanking City decorates the business enterprise employee's survey data is basis, pass the corporate culture to relate to the management to customer level, the organization configurings a level, the technique configurings a level, the business enterprise employee's level, the analysis of protection customer's privacy five levels, with get the implementation that set up a customer relation management method.Pass and make exchange the sorting of checking the data analysis, get and appear and decorate the customer of the industry and relate to management existence a very great problem in the Nanking.I finally decorate an industry to the Nanking the customer relate to management of setting up and putting forward homologous counterplan and suggestion
This essay is focusing on the Customers Relationship Management's application. This application is based on the concept of CRM and how to effectively and correctly establish the theoretical concept, combined with the reality of Nanjing decoration field. According to the employees in the decoration companies' data and through the next five parts, corporate culture,organisation structure, technology structure,employees structure, customers'privacy to figure the big problem existed in Nanjing Decoration Field. Finally, to these problems, I give my adivce and solutions.
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